Tuesday, April 30
What is Yelp and How Can it Help You?
News

What is Yelp and How Can it Help You?

There are many review websites available online that offer tips and advice on anything from restaurants and bars to music venues and local businesses. The most common review sites include Google Reviews, Facebook, Yahoo Reviews, Local.com, Merchantcircle, Angie’s List, and CitySearch. Yelp is also one of the review sites that has picked up a lot of steam recently. Automotive dealerships historically really only worried about Google Reviews and maybe Dealer Rater, but they should include Yelp.com in the list of reviews to pay attention to. So how does Yelp.com work? Consumers can go online and post a review of their interaction with your dealership whether it was good, bad, or indifferent. They can give it a star rating from 1 to 5 and leave comments on their experience with your dea...
Acura, Brands, News

Acura NSX Set To Debut: Already Sold Out

Acura has really done their market right, giving the public a taste here and there of what the NSX will be and hinting at its overall performance value. By teasing and toying with the public, Acura has successfully launched a campaign with the NSX that shows it as a car that already been sought after with great fervor even though the real details haven’t been released yet. The proof of this clamoring shows up with the fact that car has already sold out of all its preorders in the UK giving the NSX an already successful start to its existence. The NSX has been shown to be the next generation of supercars from Acura and offers a highly sporty and stylish exterior that will easily make anyone swoon when they see this car on the road. With very few actual details about the car and only ...
Brands, Lexus

Lexus Hopes to have a Luxury FCEV by 2017

The fuel cell vehicle industry is barely getting going and Toyota is already hoping to expand into their luxury brand, Lexus. Their goal: to do for the FCEV industry what they did with the hybrid industry with the Prius. The word "Prius" is synonymous with the word "hybrid," which is what they're hoping to happen with the Mirai. If they are able to take the same technology and put it into play with the Lexus LS, they will be trying to beat Mercedes and other luxury lines to the punch in this segment. It's untested and has infrastructure problems with only 11 charging stations in all of California. That can be scaled quickly, but they'll need to create a need first. It might be the chicken and the egg dilemma. (more…)
News

Jalopnik: Best Thing In the Automotive World, 2014

As part of their "Question of the Day", Jalopnik asked what readers thought the best thing to happen in the automotive world was for 2014. The answers from the readers were pretty strong, but one thing that wasn't discussed enough was connectivity. I know it's not exciting. I know it doesn't represent the power of the SRT Hellcat, the return to glory for Cadillac, or even the dramatic drop in gas prices, but connectivity has made cars smarter than ever before. That's easy to say considering the progress that technology makes, but 2014 saw a sharp increase. We might carry smartphones in our pocket, but cars released in 2014 make it seem like we're inside out smartphones with all of the innovations around apps, internet access, and digital attachment to the cars. (more…)
News

How to Buy a Minivan

The minivan has been sliding in recent years with the increased popularity of SUVs and the rise of the crossover. Still, there's a good market for them. As a result, there's a need for someone to give advice. For this, we look to Cars.com. In their KickingTires section, the give the type of advice that consumers need to know. You shouldn't take for granted that every minivan is going to have everything that you need. For example, latch and anchor tethers are important components of any vehicle for parents of small children. One would think that there are plenty in minivans, but not all of them have enough for families with multiple children. (more…)
Brands, Toyota

It’s Easy to Enjoy the 2015 Toyota Highlander

As one of the most highly touted SUVs on the market, the Toyota Highlander has set the standard for the crossover SUV class for several years and is starting to offers owners so many great features that it might be able to be considered a luxury model. Competing with the Honda Pilot, Nissan Pathfinder and Ford Explorer, the Highlander makes quick work of all three, but continues to add a great deal of enjoyable features such as a pass-through cable organizer, seating for up to eight, and an Easy Speak feature to amplify the voice of the driver for the rear seat passengers to hear. With no upgrades or updates for the 2015 model year, Toyota has chosen to leave a good thing alone, and the Highlander is certainly a good thing. The Highlander offers a driving experience that is comforta...
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